Custom, Branded Email Notifications
In order to encourage better interaction (opens, click-throughs, etc. of emails from the platform, we'd like the ability to customize the email notifications to represent our brand identify. Ideally, we'd like to have control over the copy, logos, colors, subject line, etc. Users are more likely to open the emails when they feel familiar, and we rely on user interaction to drive engagement in the platform like workflow step completion, comment responses, etc.
-
Roman Bobiš
commented
Hi Britt, I fully support this idea as being able to sharpen the SUBJECTS of the notifications would speed up triaging and processing large amount of requests received e.g. by our social media managers. I have also added additional idea on advancing the notifcations functionality: https://feedback.optimizely.com/forums/964812-cmp-content-marketing-platform/suggestions/51599822-custom-notifications-based-on-wrq-values