For our use case, this integration is important because it would allow us to connect content creation and optimization work in Opal with actual organic search performance. It would help us prioritize content updates, validate whether optimizations are improving rankings and CTR, and identify opportunities where pages have high impressions but low clicks.

GA4 integration is valuable, but it does not replace GSC. To make Opal a complete SEO optimization workflow for us, GSC data is essential.