In the Opti ID > Usage & Billing > MAU Breakdown Dashboard, the “Experiment Name” column currently displays plain text for each experiment. While this provides identification, users must manually search for the experiment within the relevant Optimizely project to view or edit its details. This extra step slows down workflows, especially for customers or internal teams who need to investigate experiment configuration, performance, or attribution quickly.

Solution: Enhance the “Experiment Name” field in the Opti ID MAU dashboard to display each experiment name as a clickable hyperlink. The link should point directly to the experiment’s details page. The link should also open the experiment in a new tab, preserving the MAU dashboard view for reference.