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Hi Kristin,
Do we have any news regarding GA4 + DXP Content Cloud?
A question that came up:
"I, like many others, am trying to get a little more insight into GA4 and what consequences it means for us.
What input do you have on that? They talk about G-id and that that support is available in some CMS. How is your platform working?
We will be adding functionality to the Admin Console of B2B Commerce to support GA4, Universal Analytics, or both at the same time. This will be released in the September 2022 release.
This is becoming more important now that there is a sunset time for UA. Additionally, it appears Google is restricting the ability to create new UA properties in some cases.